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Shannon has been working in the Creative industry for the last ten years and since starting has amassed an impressive roster of clients and campaigns. Shannon is engaged by some of Australia’s biggest brands to inject his unique beauty aesthetic to their campaign and is often in-demand by fashion labels and backstage runway shows.

The go-to Artist of some of Australia’s biggest stars - actors, models, TV stars and musicians such as Margot, Robbie, Elsa Pataky, Dannii Minogue, Angus & Julia Stone, Dami Im, Samantha Jade, Jessica Mauboy and Megan Washington. Most recently Shannon has lent his talents to Manhattan Couture, Australia’s leading virgin hair extension brand, as their Creative Director, responsible for all advertising, campaign shoots and covers. The brand is the extension brand of choice of young stars like Christina Aguilera, Hailey Baldwin, Maisie Williams (Game of Thrones) and Ashley Tisdale.

To be the best, you need to learn from the best so Shannon made sure to hone his skills with some of Australia’s leading hair icons. Since then, he has gone on to collaborate with some of the leading lights in Australian hair, fashion, beauty and music industries.

Known for his ability to transition seamlessly between high fashion imagery, beautiful editorial, creative ‘fantasy’ campaigns or simply stunning wedding hair, Shannon brings his own brand of magical ‘creative-storytelling’ to every client: in the day of "Shannon J J Williams" everyone's left with a touch of Expensive taste.